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In 2006, my wife bought me a video camera as a present, and because I simply didn’t know what to do with it, that exact video camera sat in the box for over a year. A few years prior, I owed $400,000 in business loans and credit because my fitness center was failing. I was bankrupt, and I was left not knowing where to turn.
I was 32, bankrupt, and driving a beer cart to make some money to pay back debt and I felt like a failure. I had to try something different…
In 2008, I put that camera to use and published my first video offering style advice for men on YouTube not knowing where this journey would take me. Today, my channel has over 6 million subscribers, and I’ve started multiple 7 figure businesses from a skincare brand to an advertising agency. My story consists of failures, successes, and lessons, but the bottom line is that I’m here to try and help you feel more confident, whether that’s through the content I share or the brands I build.
Tiege Hanley is a simplified skin care system that takes all the guesswork out of looking amazing, forever. In December 2020, Tiege Hanley shipped it’s 1 millionth box to a customer and today the business continues to grow.
Not happy with the styling aids I was using, I sought advice from a world-renowned stylist about starting a hair care line. After a year of development, Pete & Pedro was launched. From storing and sending stock to customers from my bedroom, Pete & Pedro has evolved into a multimillion dollar business selling men’s grooming products.
Fed up with paying $300+ for premium quality sunglasses, I set out to start a brand that offered high quality, badass sunglasses for under $100. After just over a year of research, sourcing materials and construction ENEMY, my sunglasses & accessories company launched. The aim is simple, premium quality without the premium price.
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Aaron Marino (alpha m.) is the number 1 men’s lifestyle influencer with over 8 million followers combined across multiple social media channels.
On this website you’ll find all of alpha m’s content alongside more information about his businesses.
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